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Eight subject lines worth opening.

A cold email has one job on the first try: get opened. These eight options cover curiosity, specificity, urgency and relevance, the four things that actually move open rates. Fill in your details and pick the angle that suits your prospect.

Prospect's first name optional

Company name *

Type of company / industry *

Your product or service *

Main pain point you solve *

Key result / outcome *

What makes a subject line work

The best ones are short (under 50 characters), specific to the person reading and free of anything that screams "marketing email". No ALL CAPS, no pile of exclamation marks, no "FREE" or "URGENT". It should look like it came from a person, not a campaign.

Personal beats clever. A line that names the company or a real problem will usually beat a witty, generic one. Use these eight as a starting point, then test two or three against each other and see what your audience likes.

If you want help with the email itself, or more than five goes a day, message me on WhatsApp. That is what the button is for.

made by Takunda, between other things. Say thanks (or tell me what broke) →